Design Pitch for E5 Bakehouse: Mobile Cheese Caves
Spatial design
Editorial design
Solution
The centrepiece of the proposal was a 1:25 scale model, capturing the architectural and atmospheric vision of the space.
Alongside the model, I created a detailed publication that outlined how the design fitted into their business ethos, material palette, and spatial functions, to tie together the sensory and craft worlds of bread and cheese.
Contribution
This was an independent university project.
The pitch allowed me to carry out research at the E5 site, which informed the design; however, due to food safety, the cave could not be deployed commercially at the bakery and was instead deployed at my university and degree show.
Brief
The mobile cheese cave needed a home: a real site to ground the design in genuine human behaviour and context. E5 Bakehouse, a community bakery in East London known for its commitment to fermentation, locality, and craft, provided that foundation.
I needed to first create a pitch for the bakery, to propose situating cheese maturation in a public, participatory setting and shift it from a back-of-house process to a front-of-house, collaborative one.